How To Master Your Craft Like Composer John Williams
Even if you’ve never heard of John Williams, he has made your life better. His music is an integral part of movies including Star Wars, Jaws, E.T., Schindler’s List, Harry Potter, and Indiana Jones, enhancing those experiences for all. He is a true master of his craft...
When To Test, Iterate, Pilot, Launch, And Roll-Out New Initiatives
Test to learn. Iterate to improve. Pilot to teach. Launch to commit. Roll-out to manage resources over time. At one level, this is pretty straightforward stuff. But people often skip some of these steps – even though they increase the likelihood of ultimate success in...
The Different Tools Required To Tell, Sell, Test, Consult, Co-Create
Not all tools work on all problems. Years ago, Bryan Smith laid out a tell-sell-test-consult-co-create framework. It’s useful in all sorts of different situations. Just remember to lead differently in those different situations: Tell with clarity of direction and the...
The Case For Using More And More Complete Investment Cases
Investment cases include far more than just an analysis of return on investment. At best, they are fully-fleshed out value equations, considering the benefits and costs that matter most to investors of financial resources, reputation, and time and attention. Keep this...














