Readers of The New Leader’s Playbook in 2012 were most interested in 1) getting a job, 2) onboarding into a new job, and 3) BRAVE leadership in the job. Accepting that this is a hugely biased sample given the title and focus of this column, let’s dig into what’s behind those three areas of interest.

Getting a Job

Beast of a Job Interview, after Walter Crane
Mike Licht,

The most popular article (in terms of reader views) this year in The New Leader’s Playbook was – by far – “Top Executive Recruiters Agree There Are Only Three Key Job Interview Questions.” As people are looking for jobs it’s important to keep these three questions in mind: Can you do the job (strengths)? Will you love the job (motivation)? Can We Tolerate Working With You (Fit)?

Onboarding into a New Job

The second most popular article in 2012 was “Executive Onboarding, The Key To Accelerating Success and Reducing Risk in a New Job.” Leaders must read and heed these general prescriptions to: 1) Get a head start; 2) Manage the message; and 3) Build the team.

BRAVE Leadership in the Job

The third most popular article was “Corporate Culture: The Only Truly Sustainable Competitive Advantage.” Thus, culture weaves its way through “The Five Most Important Questions For BRAVE Leaders” and explains the popularity of the article “Steelcase CEO On How Office Layout Impacts Corporate Culture.”

We’re all new leaders all the time. So remember all the time that leadership is about inspiring and enabling others to do their absolute best together to realize a meaningful and rewarding shared purpose. With that in mind, BRAVE leaders pay attention to their Behaviors, Relationships, Attitude, Values, and Environment – all the time.

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