George Bradt
CEO & Founder
New York, USA
One of the pioneers of executive onboarding and transition acceleration
George Bradt chairs PrimeGenesis with over 25 years of experience guiding leaders through high-stakes transitions. He specializes in Executive Onboarding and Transition Acceleration, helping new executives and their teams get done in 100 days what normally takes 6–12 months.
Before founding PrimeGenesis, George advanced through sales, marketing, and general management roles around the world with Procter & Gamble, Coca-Cola, and J.D. Power’s Power Information Network spin-off, where he served as Chief Executive. This background gives him a line executive’s perspective on the challenges leaders face when stepping into new roles.
Driven to reduce the 40% failure rate for executives in new positions, George equips his clients with the structure, leverage, and confidence they need to accelerate success. He is also the author of 11 books and over 950 Forbes columns on leadership and transitions.
THOUGHT LEADERSHIP BY GEORGE BRADT
- Blogs
- Books
Building Accountability in High-Performing Teams: From Slogan to Commitment
Turning empowerment from a slogan into a mutual agreement and engagement from an attitude into observable commitment Almost every leader says they want empowered people. Almost every employee says they…
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What To Do When Others Don’t Do What They Said They Would Do
One of the most predictable realities is that not everyone does what they said they are going to do - and even fewer do it when they said they would…
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Why the Best CEOs Start Board Meetings With One Simple Sentence
Most board meetings don’t fail because of bad data. They fail because of unclear expectations—especially about how directors should feel when they leave the room. Too often, management teams present…
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Recalibrating Your Own BRAVE Leadership in Turbulent Times
Leadership is most effective when it turns other‑focused intent into disciplined, everyday action in an ever-changing world. Take this moment to recalibrate how you are leading to sharpen both your…
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The Hierarchy of High Performance: Defining Ways of Working by Level
Use this approach to make your ways of working more disciplined, consistent, and effective by level, remit and choices, and systems and tools: Level, Remit and Choices: Board – governance…
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How to Build Tactical Capacity: Moving from Individual to Team Proactivity
The secret sauce in tactical capacity is proactivity as a team because it is not about a few heroic individuals taking initiative; it is about a team that reliably sees…
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