In praise of recruiting briefs

No one who ever worked in marketing at Procter and Gamble would ever consider letting anyone develop any sort of advertising without a clear creative brief.  We should hold ourselves to the same standard when it comes to recruiting briefs.  No on should ever consider letting anyone start recruiting for any new employee without a clear recruiting brief leading into an onboarding plan.

Recruiting briefs do not have to be complex or long.  But they do need to be complete, covering mission/responsibilities, vision (picture of success), strengths, motivation, fit.  I would be happy to send anyone that asks a copy of the recruiting brief tool our of our new book if they would like.
George Bradt
PrimeGenesis Executive Onboarding

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