We all do it. We make a mistake and then, in trying to fix it, make it worse. And we all know the way to stop the cycle: own up to the mistake, accept the new reality, and build from there.

It’s almost a cliché.

“Don’t consider sunk costs.”

“Don’t throw good money after bad.”

“When you’re in a hole, stop digging.”

Yet, that’s exactly what people do.

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