Focus. VW’s new CEO must refocus the organization on one guiding principle: “Volks wagen – the people’s car.”
Whether Volkswagens’ board ousts Matthias Müller or just changes his position, there’s going to be a new person steering the company soon. Müller has failed to turn the corner on VW’s emission scandal. The new leader is going to have to make a dramatic statement fast to get the company back on track. That new leader must craft a new mantra and then embed it in the organization’s approach to acquiring, developing, encouraging, planning and transitioning people to make it stick. The best mantra is actually the company’s name which translates as folks venture.
Executive onboarding is the key to accelerating success and reducing risk in a new job. People generally fail in new executive roles because of poor fit, poor delivery or poor adjustment to a change down the road. They accelerate success by 1) getting a head start, 2) managing the message, 3) setting direction and building the team and 4) sustaining momentum and delivering results.