Sales Architects’ 2012 “Salesperson Onboarding Survey” illustrates how comprehensive onboarding programs can increase employee engagement and drive faster results.
Some of the most striking data in the survey, which will be released next week, details how long it takes new salespeople to generate the same revenue as tenured reps in companies with and without comprehensive onboarding programs: 251 days with a program and 381 without.
Key takeaways have to do with the importance of mentors, well-defined "first day programs", testing and follow through, as well as the advantages of deploying a structured, comprehensive onboarding program that runs for longer than most currently do. It's important to take onboarding seriously because it is a crucible of leadership.
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